A Graphic Designer is a visual communicator, someone who creates visual concepts by hand or by using computer
software. They communicate ideas to inspire, inform, or captivate consumers. Graphic designers specialise in any of a
number of artistic and professional disciplines which focus on visual communication and presentation. They work in a
range of visual media, including drawing, painting, photography, digital media or a combination of all these to create
and combine symbols, images/ and text. These are used as visual representations of ideas and messages, often for
magazines, advertisements, product packaging, websites or public display. They also prepare comprehensive layouts
of designs, liaise with clients about a desired design, prepare designs for print and supervise the printing.
Graphic Designers combine art and technology to communicate ideas through images/ and the layout of web screens
and printed pages. They may use a variety of design elements to achieve artistic or decorative effects. They often
select the type, font, size, colour, and line length of headlines, headings, and text. Graphic designers also decide how
images/ and text will go together on a page or screen, including how much space each will have. When using text in
layouts, they collaborate closely with writers who choose the words and decide whether the words will be put into
paragraphs, lists, or tables.
Graphic Designer meet with clients or the art director to determine the scope of a project, use digital illustration,
photo-editing software, and layout software to create designs and create visual elements such as logos, original
images/, and illustrations that help deliver a desired message. They design layouts and select colors, images/, and
typefaces to use. Present design concepts to clients or art directors and Incorporate changes recommended by clients
or art directors into final designs and review designs for errors before printing or publishing them.
Graphic Designers work in an office or studio space, depending on their employer or, if they are self-employed, can
work from home. They usually work with computers and need to be proficient with a range of specialist design
software. Their work environment should have excellent lighting.
Graphic Designers may be required to work long hours if they are on a strict deadline and may be required to produce
designs within a quick turnaround period. Graphic designers may either work as part of a larger design team,
specializing in one particular aspect of design, or they may work alone, covering all aspects of a design project. As is
the case in many creative industries, demand for these designers can vary according to client need.
Entry Level Education
- Bachelor's Degree in Fine Art, Graphic Design, or related field.
- 1 year Diploma in Visual Communication.